The Client
Spartan Mowers & UTVs
Manufacturing/Retail
The Goal
We have been working with Spartan Mowers & UTVs since they launched. The website's objective wa create a bold, product-driven website showcasing Spartan’s powerful lineup of mowers and UTVs with clear pathways to learn about features, as well as the ability to compare models. Another goal was to increase dealers throughout the nation, while capturing their rugged brand identity, driving conversions through high-impact visuals and strong call-to-actions.
The Result
Since its launch in 2015, and a relaunch in 2024, the website has grown at a steady pace each year and has driven literally millions of users to Spartan's growing dealer network. The website growth has caused the need to create many custom modules, including the most popular Build Your Own Mower or UTV.